7 Smart Ways To Make Your Direct Mail More Sustainable
Did you know that using paper can actually help preserve U.S. forestland? It might sound counterintuitive, but it’s true. Between 1990 and 2020, forest area in the U.S. increased by 18 million acres—about 1,200 football fields worth of trees every single day. How? Paper products make forestland profitable to maintain, preventing it from being cleared […]
It’s Plastic-Free July – You Can Lead The Way
Single-use plastics have become so ingrained in our daily routines that it’s hard to imagine life without them. However, their environmental impact is staggering. Originating in the mid-20th century, single-use plastics gained popularity for their convenience and affordability. Now, they dominate consumer culture, filling landfills and polluting our planet. Did you know a plastic bottle […]
Sustainability In Printing: It’s More Than Recycled Paper
Do you care about sustainability in your print projects? We do, too! You might already be using recycled paper, specing vegetable-based inks, and taking other traditional sustainability steps, but for the adventurous, there is even more you can do. Let’s look at three holistic approaches that take a cradle-to-grave approach. Net Zero Design NetZero Design […]
Working With ForestPlanet, Full Sail Media Plants Thousands Of Trees
ForestPlanet collaborates with established large-scale tree planting initiatives worldwide. Funds from Full Sail Media’s carbon offset program directly support the planting and maintenance of forests globally. The program’s impact extends beyond tree numbers, encompassing wildlife habitat restoration, soil improvement, and carbon sequestration. Moreover, it plays a pivotal role in community development. ForestPlanet’s Work With Communities For […]
Sustainable Mail Packaging to Green Printing: 6 Strategies to Make Your Direct Mail More Sustainable
In today’s increasingly multichannel world, environmentally conscious marketers face a conundrum: Is it possible to take advantage of the unparalleled impact of direct mail in driving customer engagement and conversion while upholding a strong commitment to sustainability? The short answer is yes. The long answer is… let’s take a look so we can understand why […]